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Mind the Product

General

Product Unplugged Episode 3 with Pierce Healy

Product Unplugged Episode 2 with Lorilyn McCue

Product Strategy

Building Product Teams

Diversity and Inclusion

Digital Transformation

Artificial Intelligence (AI) & Machine Learning (ML)

Product Leadership

Product Management Career

Product Ethics

Minimum Viable Product

Enterprise Product Management

OKRs

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👩‍🚀🚀   Live now for MTP members: <a href="https://mtp2017stg.wpengine.com/membership/#events" style="color:#FFFFFF;text-decoration:underline;">Driving Innovation AMA with Tendayi Viki</a>

Roadmaps: Break the rules without breaking the principles

Got questions about your product career?

Product roadmaps vs data – Jeremy Levy on The Product Experience

From engineering to product management at Google

Mind the Product joins Pendo

Adam is Head of Product at Co-op Digital, a Mind the Product Trainer, and Co-organiser of both ProductTank Manchester and the first ever MTP Engage Manchester conference. At Co-op Adam works with multidisciplinary digital teams to create world-class products and services. He specialises in product management, and has a fascination in behavioural economics and psychology, and how they influence the products we build and use.

Head of Product Design

Adam Warburton

<p>In this #mtpengage Manchester talk, <a href="https://twitter.com/roisiproven" target="_blank" rel="noopener noreferrer">Roisi Proven</a> of Gower Street Analytics talks about the lizard loop, which she describes as “backing rigour with intuition, after you’ve already backed up your intuition with rigour”.</p>
<p><img loading="lazy" decoding="async" class="alignnone wp-image-15772" src="https://mtp2017stg.wpengine.com/wp-content/uploads/2019/04/roisi-300x200.jpg" alt="Roisi Proven speaks at MTP Engage Manchester" width="965" height="643" srcset="/wp-content/uploads/2019/04/roisi-300x200.jpg 300w, /wp-content/uploads/2019/04/roisi-768x512.jpg 768w, /wp-content/uploads/2019/04/roisi-1024x683.jpg 1024w" sizes="auto, (max-width: 965px) 100vw, 965px" /></p>
<p>System 1 and System 2 thinking originate from the popular book <a href="https://www.amazon.co.uk/Thinking-Fast-Slow-Daniel-Kahneman/dp/0141033576" target="_blank" rel="noopener noreferrer">Thinking Fast and Slow</a> by Daniel Kahneman. System 1 thinking, also known as your lizard brain, and is responsible for fast, automatic, frequent, unconscious decisions. What’s 1+1? Instinctively, you know it’s 2 and that’s your lizard brain. System 2 is the slow, analytic part of your brain. Our brains have a large bias towards System 1 thinking, as it takes considerably less energy.</p>
<p>Taking the concepts of System 1 and System 2 thinking and applying them to our products leads to a number of questions we need to ask ourselves. Firstly, what are our internal anchors and biases? If we’re making decisions on using System 1 &#8211; which is used to make most decisions &#8211; then these biases will be inherent in our products. To overcome this, we need to keep asking ourselves hard questions:</p>
<ul>
<li>Do I think unfairly about a group of people?</li>
<li>Am I blindly positive about the product I&#8217;m building?</li>
<li>When our users get something wrong, do I sometimes think they must be &#8220;stupid&#8221;?</li>
</ul>
<p>We also need to check our questioning of our customers during research, to ensure we don’t pass on these biases through our lines of questioning.</p>
<p>This is where System 2 thinking comes in. If we ask ourselves hard questions, we’re asking our System 2 to check our System 1 thinking. This is hard, and feels uncomfortable, but it’s how we start to use intuition (System 1) and rigour (System 2) to achieve the best results.</p>
<p>Roisi encourages us to value pessimism as a virtue. To be pessimistic is to engage System 2 and add rigour to our thinking, and there are two potential tests to do this:</p>
<ul>
<li>Dr Pepper test &#8211; what’s the worst that could happen?!</li>
<li>Black Mirror test &#8211; what is this, but with baddies…</li>
</ul>
<p>To help us make the best decisions we can make, we need to make sure we continue to check our thinking using these tests, seeing them as the canaries in the coal mine.</p>
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core/freeform

Prioritised Fireside Chat: Make better product decisions with JTBD

Connecting to your customers in a remote world by Anna Lee Anda

MTP Panel: Using discovery and research to influence key product decisions

Capturing Customer Context for Cross-Channel Experiences by Cheryl Platz

Here Be Dragons – Product and Discovery, by Randy Silver

Iterating Your Voice Product, by Lisa Vigar

Qualitative Intelligence by Mitchell Gillespie

Building Consumer-Grade Experiences for the Enterprise By Ciara Peter

Imaginary Research – How to Design More Human Stuff by Kate Nightingale

Using Research in Material Design by Elizabeth Churchill

The Lizard Loop – How to Back up Rigour With Intuition by Roisi Proven

ProductTank Columbus

ProductTank Tauranga

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Prioritised Member AMA - Perfecting product roadmaps

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Navigating difficult relationships panel

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