Andres is a freelance writer and digital marketer with a background in engineering and a keen interest in the latest technology advancements. He currently helps tech companies and startups tell their stories by turning their complex ideas into easy to understand material. You can reach out to him on LinkedIn

Andres Phillips

Customer Acquisition

Developing a customer centric mindset by Amon Kiplagat

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

customer centricity

Building a new Social Future by Aditya Mukherjee

Data

How Accurate Is Your UX Research Data? By Martina Kuvalja

I've been in the digital industry for over 10 years and have worked across small and large charities, as well as my own freelance projects. I am now Director of Digital at the sector leading creative agency William Joseph. 

Having been at Cancer Research UK for the last four years, I have been able to work on high volume, high profile campaigns such as Race for Life, Dryathlon and the much-quoted #nomakeupselfie. 

In that time I helped drive forward the charity’s digital product and marketing capabilities to be some of the most respected and successful in the sector. 

I'm always excited to work with other organisations, share expertise and swap cat gifs. Give me a shout!

James Gadsby Peet

#Mtpcon2

Driving Growth vs Building Core Value by Roan Lavery

To find out more, visit tremisskeete.co.uk.

Tremis Skeete

customer experience

Mapping Experiences by Jim Kalbach

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Mind the Product

General

Product Unplugged Episode 3 with Pierce Healy

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Product Strategy

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👩‍🚀🚀   Live now for MTP members: <a href="https://mtp2017stg.wpengine.com/membership/#events" style="color:#FFFFFF;text-decoration:underline;">Driving Innovation AMA with Tendayi Viki</a>

Roadmaps: Break the rules without breaking the principles

Got questions about your product career?

Product roadmaps vs data – Jeremy Levy on The Product Experience

From engineering to product management at Google

Mind the Product joins Pendo

Louron is an editor at Mind the Product. He has had a background in writing and editing while previously working as a journalist for several business publications. He spent the first few years of his career working in content marketing and audio production. You can find him on Twitter as @LouronPratt22.

Louron Pratt

#mtpcon

SUNDAY REWIND: How to make products that customers love

Born in Spain, adopted by Germany. Studied arts, started work as a UX Designer and eventually moved into Product. Currently working in Berlin at Talon.One

Jorge Rodriguez-Ramos

Guest Post

You are not your user

Jessica Hall is the author of The Product Mindset: Succeed in the Digital Economy by Changing the Way Your Organization Thinks. She scaled a global product strategy and UX organization at 3Pillar Global, built the first UX team at CEB (now Gartner) and is a UX leader at CoStarGroup.. She’s been featured by CES, TEDxPearlStreet, Lean Startup Week and Atlassian Summit.

Jessica Hall

Why every product and UX leader needs to be a storyteller

John Allen is a Director, Global SEO at RingCentral, a global UCaaS, VoIP, and CTI software provider. He has over 14 years of experience and an extensive background in building and optimizing digital marketing programs.

John Allen

Building Product

How to keep customers satisfied when announcing product changes

Andreea is an experienced product manager truly passionate about building digital products, and has worked across various domains -online markets, fitness, gaming and marketing. In parallel, she enjoys sharing her experience and learnings through articles and public talks, and casual exchanging at the monthly Product Tank events in Munich.

Andreea Ion

Why you Should Build for People, not for Users

Jonathan is product marketing manager at Hansel.io where he's exploring the overlap between product management and behavioural science and helping product managers and growth marketers to boost conversions.

Jonathan Senin

Cognitive Bias

Overcoming Cognitive Biases That Reduce Feature Adoption

Leon Barnard is a Designer, Writer, and Educator at Balsamiq. He uses his 10+ years of experience as a UX designer to teach user interface design basics and wireframing to Balsamiq's audience of mostly non-designers.

Leon Barnard

Wireframes Aren’t Just for Designers

Katarzyna has 11 years of experience in IT project management and six years of experience in UX as a designer and researcher (responsible for creating wireframes and interactive prototypes, user research e.g. with the use of eye-tracker). Privately she is the author of fairy tales and the owner of a white British cat with an unbelievable level of fluffiness.

Katarzyna Malecka

accessibility

Improving the Accessibility of the iTaxi Mobile App: a Case Study

Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on <a href="https://mtp2017stg.wpengine.com/the-product-experience/">The Product Experience homepage</a>.

The Product Experience

Sleeping Giants – Nandini Jammi on The Product Experience

Shashank Ganesh is a content specialist at Hansel.io. He has over three years of experience in content marketing. Prior to Hansel, he oversaw content strategy at HealthifyMe, India's largest digital health/wellness app. He also led Marketing and Content at Ekya Schools, one of Bangalore's leading chain of progressive K-12 institutions. Today, Shashank vests his interest in behavioral psychology, piqued by why products work the way they do and users behave the way they do.

Shashank Ganesh

Priming and the Science behind Onboarding

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Prioritised Member AMA - Perfecting product roadmaps

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User Experience (UX)

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